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JetBlue Won’t Take No for an Answer in Its Bid for Spirit. Why It Just Went ‘Hostile.’

Spirit Airlines planes are shown at the George Bush Intercontinental Airport in Houston

Photo by Brandon Bell/Getty Images

Spirit Airlines shares surged Monday after JetBlue Airways launched a hostile takeover for the discount carrier.

JetBlue (ticker: JBLU) has begun a tender offer for Spirit (SAVE) shares. Spirit rejected JetBlue’s $3.6 billion takeover proposal earlier this month, opting to stick with a lower-priced bid from  Frontier Group (ULCC).

“Given the Spirit Board of Directors’ complete unwillingness to share the same necessary diligence information that was shared with Frontier, JetBlue is now offering to acquire Spirit for $30 per share in cash through a fully financed tender offer,” JetBlue said in a statement Monday.

“This represents a 60% premium to the value of the Frontier transaction as of May 13, 2022 — a very compelling offer and higher than the premium implied by JetBlue’s original proposal. JetBlue is fully prepared to negotiate in good faith a consensual transaction at $33, subject to receiving necessary diligence,” the airline added.

Spirit didn’t immediately respond to a request for comment from Barron’s on Monday.

JetBlue’s initial offer price for Spirit was $33 a share.

JetBlue also on Monday urged Spirit shareholders in a letter to vote against what it called “the inferior, high risk, and low value Spirit/Frontier transaction” at Spirit’s special meeting next month.

Spirit shares jumped 22.1% in premarket trading Monday to $20.74. JetBlue traded up 2.7% to $10.33. Frontier shares were inactive in premarket trading.

Write to Joe Woelfel at [email protected]

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