Technology

Unity shares pop following market debut

The New York Stock Exchange welcomes Unity Software Inc. (NYSE: U) Friday, September 18, 2020, as they officially begin trading today.

NYSE

Shares of Unity Software, a video game software developer, jumped 34% in its market debut Friday on the New York Stock Exchange. 

The company priced its shares at $52 apiece, after lifting the range on Wednesday to between $44 and $48. The stock began trading at $75 per share. The surge after the open boosted the company’s market cap to nearly $20 billion, making it more than half of game-maker EA‘s market cap. 

The stock trades under the symbol “U.” 

Founded in 2004, Unity has become a major player in game creation over the past decade by giving developers the tools to create 3D titles for phones, consoles and the web without having to code for each platform. The company said in its prospectus that it has 1.5 million monthly active creators and that developers using its software are seeing over 3 billion downloads a month. 

“Pokemon Go” and “Iron Man VR” are among the games developed using Unity’s software. It’s also used for games published by Electronic ArtsTake-Two InteractiveTencent and Ubisoft.

Revenue in the first half of 2020 rose 39% from a year earlier to $351.3 million and the number of customers spending $100,000 or more increased to 716 from 515. Unity’s net loss in the first six months of the year narrowed to $54.1 million from $67.1 million a year ago.

The company announced earlier that employees and former employees, excluding executive officers and directors, can sell up to 15% of their vested holdings from the time the stock opens through Sept. 30. Typically, employees and insiders have to hold on to their shares for a lock-up period, which usually is six months.

— CNBC’s Ari Levy contributed to this report. 

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